Who is AITENDLY for?

AITENDLY is designed for event organizers, associations, conference teams, trade show operators, and event agencies. Organizers add it to the event website, while potential attendees use it to discover the sessions, exhibitors, workshops, and other opportunities most relevant to them before registration.

Which event organizers can use AITENDLY?

AITENDLY is relevant to organizers whose events contain enough program variety that different visitors may value different parts of the experience.

This can include conference organizers, trade show and expo teams, professional associations, congress organizers, corporate event teams, and organizations running multi-track or multi-day events.

AITENDLY can support events focused primarily on educational content, events focused primarily on exhibitors, and events that combine a conference program with an exhibition floor.

When is AITENDLY most useful?

AITENDLY is most useful when the event contains more relevant content than a visitor can quickly understand from the general agenda.

For example, one visitor may care primarily about educational sessions, another may want to discover suppliers, and another may be looking for a particular business topic or professional outcome. A single general agenda contains all of this value, but does not automatically show each visitor the most relevant path.

AITENDLY helps make those different paths visible before registration.

Can event agencies use AITENDLY?

Event agencies can use AITENDLY as part of the digital experience they build for client events.

The agency can add a personalized agenda experience to the client’s existing event website without having to build the recommendation technology from scratch. AITENDLY does not replace the agency’s strategy, design, marketing, content, website development, or production work. It provides a specific personalization capability that can be included in the wider project.

Who uses AITENDLY on the website?

The event organizer or agency configures and adds AITENDLY to the website. The end user is the potential attendee who is evaluating the event.

The visitor provides a small amount of context and receives a personalized agenda preview. The purpose is to help that visitor understand the event’s relevance before completing registration.

When may AITENDLY provide limited additional value?

AITENDLY may provide limited additional value when an event has a very small or simple program that every visitor can understand immediately.

It may also be less useful when the event content contains too little descriptive information to distinguish which sessions, exhibitors, or opportunities are relevant to different visitors.